According to Forbes, when CEOs talk strategy, 70% Of the company doesn't get it and that's simply because the process of setting and keeping track of goals is broken. Spanat was founded to change that. Spanat is a platform that enables small to medium businesses plan, discuss and track the progress of their OKRs, eliminating core problems like transparency and alignment.
From research and wireframing to prototyping and user testing, I was responsible for the design of the whole platform, reimagining the goal-management experience, establishing a design system and creating the marketing website.
We made it easy for people to create, manage and keep progress of their OKRS clearing common problems like keeping teams aligned with their goals, improving visibility and providing realistic expectations.
How can we make it easy for managers to collect feedback and reviews from their team members? Reflections' intuitive user interface makes it easy to create, send and browse feedback from employees to managers and vice versa.
Transparency between teams and individual members is one of the core problems Spanat wanted to solve. The People feature allows team members to access real-time information about each other's work, goals and current progress.
The insights feature was designed to make it easy for managers and employees to keep pulse on what's happening across their teams and company. It provides curated insights to help them understand the current effectiveness of their teams and guide them on what to plan for.
The Spanat design system was established covering everything from colors and typography to avatars and dropdowns ensuring consistent design everywhere while allowing for scaling the software as the company grows.
As part of launching this hot new startup, I worked on the design of the marketing website, explaining the platform and its value proposition and getting companies excited about trying out the software.
Although it has been some time now, Spanat is still in its pre-launch phase. Only god and the founder know when it'll be launched! Nevertheless, it's still one of the most fulfilling and challenging projects I've worked on.
